VOGO signs a partnership with TV channel SPORT EN FRANCE – Launch of “in-app purchases” activity !
VOGO announces it has signed a partnership with “Sporten France », the TV channel dedicated to all sporting disciplines.
Launched in May 2019 and produced by Media 365 on behalf of the French Olympic and Sports Committee (CNOSF), Sport en France covers all sports and all federations and their clubs. Available to all 24/7, 365 days a year in high definition via the boxes of the main operators and a dedicated website, the channel notably covers national and international sports competitions that until now have had little or no exposure on mainstream television.
Under the partnership, VOGO will provide its Live & Replay video solutions, offering enhanced viewer services for around a hundred events covered by the channel in 2020. For these events, VOGO will also offer all technical staff (referees, coaches, doctors, etc.) of the competitions access to its analysis and decision-making video solutions.
TV Channel “SPORT EN FRANCE” on “Olympic channel”:
Also under the partnership, VOGO will have the opportunity to launch its “in-app purchases” activity.
Viewers will now be able to make micro-purchases of paid services, for instance to get access to exclusive content such as live statistics, multiplex content, highlights, etc. This optional content comes on top of the Live & Replay functionalities which will remain free for spectators. As one of the objectives announced during the IPO, this launch will be rolled out on a large scale, with 100 events already planned in France this year.